Resellers and procurement partners
Help customers purchase Semaphore and discuss commercial arrangements for eligible opportunities.
Work with Semaphore on customer opportunities
Bring us into a customer opportunity for resale, implementation or managed services — or talk to us about a broader partnership.
How we can work together
Different partners can enter the customer journey in different ways. Start with the role that best matches the opportunity.
Consultants and systems integrators
Build customer projects around implementation, migration and ongoing services. Discuss where collaboration with Semaphore could help.
Managed service providers
Explore using Semaphore as part of the services you deliver to customers. Contact us to discuss your operating model and licensing needs.
What you can expect from partnering with Semaphore
Move customers faster
Get help with evaluation, demos, technical questions and quotes when the opportunity needs it.
Build services around the product
Create implementation, migration or managed-service work around what the customer is trying to achieve.
Align the commercial path
Agree who does what, then discuss resale, procurement and other commercial arrangements where they apply to the opportunity.
What happens next
Start with enough context for us to understand what you're working on. We'll clarify the rest together.
Tell us about your business or project.
Share enough context for us to understand what you're working on.
We review it together.
We clarify the opportunity, your role and where collaboration makes sense.
Agree the next step.
Where there is a fit, we agree on the next action and applicable commercial arrangements.
FAQ
Do I need to be an existing Semaphore partner to bring you an opportunity?
You can bring us a customer opportunity before becoming a formal Semaphore partner. Share the project context and your role, and we’ll work out whether a reseller, implementation, consulting or managed-services relationship makes sense.
Do I need to sign a partner agreement first?
A signed partner agreement is not required to start the conversation. Begin with the customer project or partnership model you have in mind, and we can discuss the appropriate agreement and commercial framework once we understand the opportunity.
Do I need to tell you who the customer is?
The customer company is optional in the initial project enquiry. You can describe the use case, expected timing and the support you need first, then share customer details later when it is appropriate for the opportunity.
What happens after I submit a customer project?
The Semaphore team reviews the project context, the customer’s needs and your role in the opportunity. We may ask a few follow-up questions before agreeing on the most useful next step, such as product evaluation, a demo, technical guidance or a commercial discussion.
Does submitting a project automatically register or protect the deal?
Submitting the form starts a review; it does not automatically register or protect the opportunity. Any deal registration, partner status, protection period or commercial terms must be discussed and explicitly agreed with Semaphore for that specific customer project.
What if the customer is already talking to Semaphore?
Tell us what you know about the existing conversation and how you are supporting the customer. We’ll review the context, clarify the roles involved and determine whether there is a useful way to collaborate without creating confusion for the customer.
Can I resell Semaphore Pro as well as Enterprise?
Resale and procurement options depend on the product, customer requirements and the specific opportunity. Describe what the customer is evaluating or planning to purchase, and we’ll discuss the applicable route for Semaphore Pro or Semaphore Enterprise.
What if an Enterprise opportunity ends up buying Pro?
We’ll base the next commercial step on what the customer ultimately purchases and on any arrangements explicitly agreed for the opportunity. Let us know when the scope changes so we can review the most appropriate path together.
Can Semaphore help with demos, technical evaluation or customer questions?
Depending on the project, Semaphore can discuss support for product evaluation, demonstrations, technical questions and quoting. Tell us what stage the customer is at and what is blocking progress so we can identify the most useful involvement.
Do you work with MSPs?
We work with managed service providers that want to use Semaphore as part of an automation service for their customers. Share your operating model, the kinds of Ansible or infrastructure automation you manage and your licensing needs so we can assess the fit.
Why should I involve Semaphore?
Involving Semaphore early helps align the customer need, partner role and product path before the opportunity becomes complicated. It also gives us a chance to coordinate technical or commercial support and agree a clear next step for everyone involved.